The farming game came before the entertainment chain
Gala Games began in 2019 under Eric Schiermeyer, a Zynga co-founder, with a pitch built around player-held game items. Its early ecosystem grew from games into node licenses, an NFT marketplace and, later, music and film. The token sat between these businesses without becoming ownership in any of them.
That distinction matters because the corporate name widened with the product catalog. In a company statement about the litigation dated September 6, 2023, Blockchain Game Partners, Inc. called itself Gala Games, Gala Music and Gala Film and named Schiermeyer and Wright Thurston as founders. It was a dated identification of the company, not a complete 2026 map of affiliates, developers or contractual counterparties.
